Google has recently announced that they actually give 68% of the revenue they receive from the Advertisers to the Publishers.
AdSense for content publishers, who make up the vast majority of our AdSense publishers, earn a 68% revenue share worldwide. This means we pay 68% of the revenue that we collect from advertisers for AdSense for content ads that appear on your sites.
This means that you can get around $30 per click if you are riding on some good niches =)
I have started using Google Adsense since 2005 and I only start to see returns until 2007 when one of my sites are having more than 20,000 unique visitors every month. The good news is that the site has good relevant traffic but the not-so good news is that the site has a very very low CPC (Cost-Per-Click) and hence, even I attract thousands of clicks every month, it is just enough to get by.
My Adsense break-through comes when I stumbled upon XFactor’s method where he releases some of the success hidden elements of Adsense. I will summarize the elements as follows:
- You must register and own a very specific domain name for your targeted keywords. For example, if you are targeting white coffee table, you should only register whitecoffeeTable.com (or the .net / .org variation, nothing more).
- You must select a niche that has enough search volume (at least 3,000 monthly exact searches) but not too competitive (can easily beat the top ten sites). I use Google Adwords Keywords Suggestion Tool for this step.
- In order to be profitable, the niche must have at least $1 CPC, this means you will get around 60 cents for every click. This is a safe estimation but most of the time, I receive higher payouts for $1 to $2 CPC niches.
- The last important thing is that you should do is to target product niches. These niches tend to receive more clicks as Shoppers are likely top click on Adsense advertisements as compared to the others.
The above it a quick summary of what you can do to become a profitable Adsense Publisher within 6 months if you follow what I wrote. Of course, you can refer to the detailed information and exact steps from XFactor’s book.